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ID Fashion announces super cool fashion show at Royal William Yard, Plymouth - Sept 17

Posted on: 25 Jul 2018

Dommoore 2014 mutants december 1338
Alex Ryley
Site Editor

Fashion fans are in for a treat this Autumn as Royal William Yard's leading fashion boutique, IDFashion stages its Autumn fashion event at Royal William Yard - in partnership with Plymouth Ladies Charity Club - which is set to be bigger and better than ever.


The event will feature a stunning collection of over 50 beautiful and unique designer looks, created by the ID design team, including hot young Bulgarian designer Adeline Krumova, who will be a spcial guest at the event.

Music will be provided by DJ, Hannah Raddie and Saxophonist, Petya Halse who will play live for the show.

The stylish outfits will be worn by a selection of local and nationally successful models including Amie-Jayne Boulton , Chloe Pringle, Jennifer Brunt, Danielle Barrington, Lili Webster and Ella Van Blankenstein.

Also modelling will be some of the regions most sucessful businesswomen including Shelley Coleman, Karen Brock, Emma Bartlett, Bridget Given, Sarah Bowden, Tonya Gerry and Elizabeth Anne Soper.

They will be joined by professional photographers John Ivey, Jon Cooney and Michael White.

The show will take place in the beautiful Mills Bakery Atrium, at the Grade 2 listed ex-Naval victualling yard, which was regenerated by award winning property developers, Urban Splash.

The event will feature a catwalk show, charity raffle and auction, DJ and wine bar. BBC Radio Devon's David 'Fitz' Fitzgerald will compere for the evening. The Yard's Wine lounge and merchant Le Vignoble will provide the wine bar and hair and make up boutique, Envy, will provide cutting edge hair and make-up, as part of their 5th Birthday celebrations.

ID Fashion's owner and event director, Denitsa Avramova said: "We want people to come to The Yard and see some of the beautiful style, creativity and beauty that's on offer here. Presenting our Autumn fashion collection and being able to help this local charity seems like a great way to have some fun and make a positive difference."

Plymouth Ladies Charity Club is a new charity formed by Shelley Jane Coleman to help and support children and young adults living in the PL postcode area.


Speaking about the charity's objectives, Shelley Jane Coleman said: "We are delighted to be involved in this show. We are 50 women who have joined together to have fun and raise money. We are happy to help any child / youngster in the area...be it special needs / disabled or able bodied, provide equipment, money for respite care, a holiday for a poorly child, help for children who need to care for family members, a youngster who has suffered a trauma / young adult needing help. Our committee will welcome all applications, the only criteria is under 25 and living in the PL area. We want to give back to the young in our area. This event has been massively successful way for us to raise funds.".

Emily Handslip, Associate Director of Urban Splash, who are supporting the event, said: " Royal William Yard has become the best place to work, live and play in the South West. IDFashion's event is important to us as it celebrates the retail creativity and style that's on offer at The Yard and showcases how our tenants are welcome to use The Yard's historic buildings and public realm to create amazing experiences for visitors. We are delighted to support this popular event. I am sure it will be a big success."